[NBACentral] Viewership in the NBA has been declining — Why?

• ESPN’s Opening Doubleheader: •Averaged 1.6 million viewers, down 42% from 2023’s debut with Victor Wembanyama.

• Bucks vs. 76ers: 1.71 million viewers (down from 2.55 million for Celtics vs. Knicks in 2023).

• Suns vs. Clippers: 1.52 million viewers, down 49% from last year’s comparable game.

• TNT’s Thursday Game (Spurs vs. Mavericks): 1.45 million viewers, a 29% decrease from the previous year’s comparable game.

• ESPN’s Friday Game (Pacers vs. Knicks): 830,000 viewers, fewer than a college football game on ESPN2